Privacy policy:


At Babyland, we are committed to protecting the privacy and security of our users' personal information in compliance with the Information Technology Act, 2000, and other applicable Indian laws. This Privacy Policy outlines how we collect, use, disclose, and safeguard the information you provide to us through our website (www.thebabyland.in), mobile applications, connected devices, and other services (collectively, the "Services"). By using our Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy.

  1. Information We Collect

1.1 Personal Information: We may collect personal information such as your name, email address, phone number, mailing address, date of birth, and other contact details when you create an account, register for our Services, or interact with us, as per the provisions of the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011.

1.2 Health Information: If you use our health-related Services, we may collect sensitive personal data or information about your health conditions, medical history, pregnancy status, fertility information, and other relevant data, as defined under the IT Rules, 2011. This may include information about your menstrual cycle, ovulation, and hormone levels.

1.3 Usage Information: We may collect information about how you use our Services, including your browsing activities, preferences, interactions with our content, and usage patterns, as per the provisions of the IT Rules, 2011.

1.4 Device Information: We may collect information about the devices you use to access our Services, such as the device type, operating system, unique device identifiers, IP address, and mobile network information, as per the provisions of the IT Rules, 2011.

1.5 Location Information: With your consent, we may collect your precise location data from your device to provide location-based features and services, as per the provisions of the IT Rules, 2011.

1.6 Payment Information: If you make purchases or subscribe to our paid Services, we may collect payment information, such as your credit card or bank account details, in compliance with the Payment and Settlement Systems Act, 2007, and other applicable regulations.

1.7 User-Generated Content: We may collect and store any information you share with us through our Services, such as comments, reviews, forum posts, or uploaded content, as per the provisions of the IT Rules, 2011.

  1. How We Use Your Information

We may use the information we collect from you for the following purposes:

2.1 To provide and improve our Services, including personalized recommendations, reminders, and features tailored to your needs and preferences, as per the provisions of the IT Rules, 2011.

2.2 To communicate with you about our Services, updates, promotions, and to respond to your inquiries, as per the provisions of the IT Rules, 2011.

2.3 To analyze and understand how our Services are used, and to improve their performance, functionality, and user experience, as per the provisions of the IT Rules, 2011.

2.4 To monitor and detect potential risks, fraud, or other unauthorized activities related to our Services, as per the provisions of the IT Rules, 2011, and other applicable laws.

2.5 To comply with legal obligations, enforce our terms and policies, and protect our rights, property, or safety, and those of our users or others, as per applicable laws.

2.6 To share relevant information with healthcare professionals, experts, or consultants, with your consent, to provide you with appropriate advice and support, as per the provisions of the IT Rules, 2011, and other applicable laws.

2.7 To personalize and target advertisements, content, and offers based on your interests and preferences, as per the provisions of the IT Rules, 2011, and other applicable laws.

  1. Information Sharing and Disclosure

We may share your information with the following parties, in compliance with applicable laws:

3.1 Service Providers: We may share your information with third-party service providers who assist us in operating and improving our Services, such as hosting providers, data analytics companies, and customer support services, as per the provisions of the IT Rules, 2011.

3.2 Healthcare Professionals: If you use our health-related Services, we may share your information with healthcare professionals, such as doctors, nutritionists, and counselors, to provide you with appropriate advice and support, with your consent and in compliance with applicable laws, including the Clinical Establishments (Registration and Regulation) Act, 2010, and the Indian Medical Council (Professional Conduct, Etiquette and Ethics) Regulations, 2002.

3.3 Business Partners: We may share your information with our business partners, sponsors, or affiliates for marketing, advertising, or other commercial purposes, with your consent and in compliance with applicable laws, including the Consumer Protection Act, 2019, and the Advertising Standards Council of India (ASCI) Code.

3.4 Legal Compliance: We may disclose your information if required by law, or to protect our rights, property, or safety, and those of our users or others, as per applicable laws and regulations.

  1. Data Security

We implement reasonable security practices and procedures, as per the provisions of the IT Rules, 2011, to protect your information from unauthorized access, use, or disclosure. These measures may include encryption, firewalls, and secure servers. However, no data transmission over the Internet or any wireless network can be guaranteed to be 100% secure.

  1. Data Retention

We will retain your personal information for as long as necessary to provide our Services and fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law, as per the provisions of the IT Rules, 2011, and other applicable laws.

  1. Your Rights

You may have certain rights regarding your personal information, such as the right to access, correct, delete, or restrict the processing of your data, as per the provisions of the IT Rules, 2011, and other applicable laws. You can exercise these rights by contacting us at [Contact Information]. We will respond to your requests in accordance with applicable laws and regulations.

  1. Third-Party Links and Services

Our Services may contain links to third-party websites or services that are not operated by Babyland. This Privacy Policy does not apply to the practices of third parties, and we are not responsible for the privacy policies or practices of such third parties.

  1. Children's Privacy

Our Services are not directed to children under the age of 18, and we do not knowingly collect personal information from children without parental consent, in compliance with the Juvenile Justice (Care and Protection of Children) Act, 2015, and other applicable laws.

  1. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on our website or through other appropriate means, as per the provisions of the IT Rules, 2011.

  1. Contact Us

If you have any questions or concerns about our Privacy Policy or our data practices, please contact us at [Contact Information].

By using our Services, you agree to the terms of this Privacy Policy.